Solitaire is quoted in a piece in the ecologist titled 'Do environmentalists and governments hold back sustainable lifestyles?'.

The article is available here 

We are looking for an eco-fabulous intern to help out with Futerra's very own clothes swapping craze.

Do you know someone keen to break into the world of ethical fashion? Find out more on our careers page. 

Swishing has been shortlisted for the 2010 PR Week awards, a fantastic and exciting achievement. Futerra’s own eco-chic clothes swapping concept has been picked as one of the best green and carbon reduction PR campaigns of 2010 by a panel of expert judges.

The PR Week awards have been dubbed the Oscars of the industry and benchmark excellence across PR practitioners. Futerra are delighted to have achieved such recognition and we can’t wait until October when the winners will be announced.

To find out more about Swishing, visit our website, Twitter, or Facebook page.

Futerra are making extinction messages extinct with our latest piece of thought leadership on communicating biodiversity.

Branding Biodiversity is a practical guide to effectively communicating biodiversity to business, governments and the public in a way that will change behaviours and policies.

The report argues that we need 'Love not Loss!' and that rather than sob stories of rainforest depletion, the most powerful agent for change will be people's love of nature and the feeling of awe and amazement it brings.

Biodiversity messages are divided into 4 categories; loss, love, need, and action. Branding Biodiversity provides communicators with an effective formula to use in their own messaging.

The report is being launched to coincide with the UN's International Year of Biodiversity and is free to download here.

Are you passionate about communicating sustainability? Do you want to combine your passion or experience for PR with your interest in sustainability?

Futerra are looking for a committed and enthusiastic intern to join our PR Team. For full details, check out our careers page. 

On the 13th of July Futerra will be speaking at the Business of Biodiversity Conference at the Excel Centre in London.

Futerra's topic 'How do you promote a vision for the future, when the present is far from perfect?' will be part of the Communications, Marketing and Branding Session at 11.30am. 

Speakers from other organisations including Unilever, WWF, UNEP, CBD, PWC, Defra, LOCOG, Gucci and Natura will be there too.  

Discounted tickets are available for £45 + VAT with the promotional code #biodiversity and can be bought  here.

Futerra will have stand at the conference - come by and pick up our latest Thought Leadership Publication 'I love biodiversity'.

Last night’s CIPR Excellence Awards saw success for a range of fantastic campaigns and the teams behind them.

The Environment Agency stole the night, picking up two awards for crisis communications and a special award for Measurement and Evaluation.

Congratulations also go to our friends at the Co-Operative who picked up the Corporate Responsibility Award for their Plan Bee campaign.

Sell the Sizzle was a runner up for the award for Best Publication, narrowly missing out in the final stages.

You can read a full list of the winners on the CIPR website 

Soli is today quoted in PR Week discussing the reputation fallout form the Deepwater Horizon oil spill.

“People do not like BP or oil companies, but it won't affect their behaviour. This is something we see in everything to do with the environment, but these results make it crystal clear. It shows these respondents are real people being honest, not a bunch of green luvvies.” 

You can read the full article on the PR Week website

Last week saw the unveiling of the Reader’s Choice Awards and survey at the GRI Global Conference. As a content partner, it was great to see the announcement of the Award winners and hear the debate around the survey findings. This year we heard from both Readers and Reporters, showing some interesting results. To download the factsheet, click here.

We know that consumers desperately want to hear from voices they trust. So we were very happy to work with the EU Ecolabel at the end of last year, to give them training and advice in how to reach new groups of people and go beyond the usual suspects.

Since 2005, Futerra have sat on the Task Force on Sustainable Lifestyles. The Task Force, a product of the Marrakech Process and led by the Swedish Government with support from UNEP, has explored opportunities for people across the globe to meet their needs and aspirations in a sustainable way.

Nine pilot projects have worked across 43 countries, dealing with issues as diverse as communication, education, poverty alleviation, product lifecycles, community cooperatives and much more. Futerra are very proud to have written and designed the Task Force report and other materials, including an animation, you can download and view it all here.