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11 posts tagged with behaviour change

18 Jun 2010
Starbucks & the Karma Cup

Posted by: Jeff Melnyk

Starbucks & the Karma Cup
We love coffee at Futerra - and for our sins, we are all tempted by the cursed takeaway brew, which causes daily arguments (often stemming from whose turn it is next to fetch - thanks Lucy W for volunteering for the rest of June. Mine is a grande t..
13 Apr 2010
RSA Animate

Posted by: David Willans

RSA Animate
The wonderful, intellectually stimulating RSA have been putting together a series of animations. These video vignettes cover behaviour change, brain research, the darker side of positive thinking to name a few (well, most).They're very good little ..
04 Mar 2010
Vancouver gets a bronze medal in 2010 environmental Olympics

Posted by: Jennifer Johnson

Vancouver gets a bronze medal in 2010 environmental Olympics
The Olympics are over and the report is in- Vancouver has received a bronze metal in protecting the environment.  The scoring was done by the David Suzuki Foundation.  If you are not Canadian you may not know about Mr...
Comments (0)
20 Oct 2009
Save Energy or the Puppy Gets it!

Posted by: Henry Hicks

Save Energy or the Puppy Gets it!
This is, quite literally the message in the latest Act On CO2 advert from DECC, "Bedtime Stories". According to Sky news it's already received more than 200 complaints and no wonder. It's as if the 'green police' are climbing into be..
Comments (5)
09 Oct 2009
What does behaviour change sound like?

Posted by: Henry Hicks

What does behaviour change sound like?
Well in this case like a toddler playing the piano...But innovative and fun interventions like this one are music to my ears - so many behaviour change communications are godawful, dull and dreary. It comes from here - looks like a Swedish initiati..
Comments (2)
11 Mar 2009
Mmmm Brains....

Posted by: Henry Hicks

Mmmm Brains....
There are a couple of RSA blogs that are fast becoming compulsory reading for us here at the Futerra house. First up is the Social Brain. The project itself is looking for a "credible and useful model of decision-making, in light of the break..
Comments (0)
30 Jan 2009
Catch of the Day or just rubbish?

Posted by: Henry Hicks

Catch of the Day or just rubbish?
Over on Boing Boing I spotted this guerilla campaign from Saatchi&Saatchi LA and the Surfrider foundation. They package human beach detritus as if it were a nice tasty fishy and then put them on show at local farmers' markets in Newport beach. ..
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08 Jan 2009
Label me up, Scotty

Posted by: Laurie Bennett

Label me up, Scotty
My Christmas holidays were mainly spent jogging, running, swimming and jogging. But I must admit that, on the odd occasion, I found myself prone, on the sofa, armed with turkey, stuffing and turkey sandwich(es), watching TV. Shocking, perhaps...
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05 Jan 2009
Seen but not Herd

Posted by: Henry Hicks

Seen but not Herd
There was an interesting editorial in Saturday's Guardian about the NHS' new Change4Life healthy living campaign. It's the first editorial I've seen in the dailies which tackles the psychology of behaviour change. The Grauniad criticises the market..
Comments (0)
27 Nov 2008
Read for a change

Posted by: Georgina Combes

Read for a change
“Have you read the Guardian today?” said a text from a friend on Saturday as I train-hopped my way to Ed and Fi’s yurt in snowy Norfolk. The message continued…”There is a really interesting supplement on people writin..
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21 Oct 2008
Do your comms have the X-factor?

Posted by: Henry Hicks

Do your comms have the X-factor?
I'm not a massive fan of the X factor: the karaoke preenings of stage-school prima donnas in front of judges who, between them, are responsible for the horrors of Westlife, Girls Aloud, Robson & Jerome and er.. Dannii Minogue is not my preferre..
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